Advertise your web site and increase the traffic coming in. This will expose your site to more possible customers and will increase your sales. Here are 7 innovative ways to advertise your web site. This is the core of web site marketing and traffic enhancements.

1. Directory Linking. Create a directory of web sites on a specific topic. Give people the option of adding the directory to their web site by linking to it. Put your business advertisement at the top of the director's home page. This technique will get lots of people to link to your web site and give you free advertising.

2. Bonus Advertising. Do you have a product or service that doesn't sell good? Offer it as a free bonus for someone else's product or service. Get free advertising by placing your web site or business ad on the product or in the product package.

3. Autoresponder Trade. Trade autoresponder ads with other businesses. If both of you send out information with auto- responders just exchange a small classified ad to put at the bottom or top of each other's autoresponder message.

4. Tip Line. Start a free tip line. Offer a free daily, weekly, or monthly tip recorded on your voice mail. The tips should be related to your business. Include your ad for your web site or business at the beginning or end of your message.

5. Content Swap. Exchange content with other web sites and ezines. You could trade articles, top ten lists, etc. Both parties could include a resource box at the end of the content.

6. Not all promotion is online. Make a nice legal size ad and put it up close to the entrance to a big mall or other places where people always are moving through. Remember to use direct messages, few words and use big fonts. A tip is to watch newspaper front covers to see how it is done.

7. Create web page templates and give them away for free. If the person who use them leave your web address intact. You can even allow anyone to give them away for free and create a viral effect for faster spreading.

About the Author: Kenth "The Designer" Nasstrom is the founder of The Designed Software Series. His software can be found at http://www.kndata.com . He is also is the owner of http://www.free-newslettertemplates.com . Subscribers to his Gold Affiliate Programs Biztips newsletter, receives marketing and affiliate program tips and guides. Visit http://www.gold-affiliate-programs.com for more information. This article is free for your use. As long as the sig remains intact at the bottom of the article do you have permission to include it in ebooks, websites, autoresponder or direct email.